How Flexible Material Use Is Improving Product Packaging |
Posted: March 23, 2017 |
The packaging industry is fast changing – the use of flexible packaging is on the rise, due to a number of benefits of flexible packaging material. Today, packaging manufacturers are showing a keen inclination towards flexible material in the form of pouches and bags for packaging their products. The industry has experienced a tremendous growth in the use of flexible material use for product packaging. When we talk about flexible packaging, there is a lot of stress on plastic material packing. Plastics are widely used as a packaging material all over the world. Plastic packaging includes a variety of packing materials such as containers, jugs, bottles, boxes and much more – each of which is suitable for a specific kind of product packaging. Flexible material use is indeed improving product packaging options, not just for the consumers but also buyers. Let us try and understand the role of flexible material in improving product packaging.
Flexible packages are all about convenience and good portability. Consumers love flexible packages because they can be reused again and again. These packages are portable and convenient to use, since they can be packed well and stored too as per convenience. If the consumer is provided an option of closing a box and using a zip up seal – consumers will definitely opt for the zip seal feature, since it is handy and easy to use. Flexible packages are moveable and they help in saving space on the shelves. When you compare such packages with rigid packaging formats, you will realize that flexible packages indeed are attention-grabbing and stand out from other. The advanced packaging and printing technology used in the creation of the products, helps these products to stand out.
Flexible packaging is a good way to save money. There is a lot of cost saving when you are using flexible packaging material – primarily plastic. It is to be noted, that in case of packaging products, very less quantity of material is needed, even when you are creating a large pouch or a big bag. Reports suggest that there is as much as 40% reduction in the packaging cost when you use flexible packaging.
It is important to think about the environment too, when you are thinking about packaging your products. Flexible packages use lesser material and create lesser wastage. It is estimated that flexible packaging formats create lesser waste by as much as 50% along with reducing greenhouse emissions and also BTU consumption. It is also estimated that these packages require less than 88% fossil fuel than the rigid packages. Thus, when flexible packaging material is used, it certainly brings in improved packaging. There are many health benefits of using flexible packages. These packages are created using FDA approved plastic films which are not harmful and help in preventing any kind of food spoilage, if they are used to package food products. These packages also help in extending the product life cycle. Food stays better and healthier for a longer period. With so many advantages and benefits of using flexible packaging material, this kind of packaging is certainly a popular way to package products.
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